Superior heads for Monaco

Superior will be attending the world's largest on-water show devoted to superyachts, in the port of Port Hercule, Monaco later this month.

"This is our first time exhibiting in Monaco," said Superior CEO, John Hogan. "We manufacture several floatation products that have achieved success internationally and Monaco is the best place to introduce them to the prestige end of the market."

Among the company's products is the new Waterscape project, the world-first commercial and domestic adaptive floating system (AFS) recently patented and launched in Australia.

Hogan said that Waterscape shines the spotlight on the 'water appeal' of a home or venue. Waterscape will be unveiled to European audiences in Monaco and is bound to intrigue a diverse range of users such as architects, home owners, fashion houses, waterfront hotels and venues, we're told.

"Waterscape adds another dimension to waterfront living and entertaining and we see a myriad of applications for yacht clubs, marina precincts, luxury homes and hotels. Anywhere there is a body of still water, Waterscape will extend the usage and enjoyment of the on-water experience," said Hogan.

Created in 1991, the Monaco show has grown to become the ultimate luxury rendezvous for elite clientele. In addition to 115 superyachts and megayachts from 25 to 100 metres, there will be 500 exhibitors on the docks, including yacht builders, brokers, yacht designers, nautical suppliers, refit shipyards, luxury brands and service providers, yachting federations and associations.

For more information go to: www.superiorjetties.com/waterscape  and  www.water-scape.com