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Boatsales Staff16 May 2012
NEWS

Princess Australia opens new Sydney office

Rose Bay welcome's UK's finest luxury motoryachts
Princess Yachts Australia has continued its significant financial commitment in the Australian boating market by opening a luxurious waterfront office at the recently refurbished Rose Bay Marina in Sydney’s eastern suburbs.
This long-term investment sits alongside its recent purchase of a prime retail and marina development in WA, and a head office facility based at Hope Island Resort Marina in Queensland. 
To coincide with the opening of the new Sydney office Princess has also secured the services of leading Sydney boat sales professional Mark Chapman to head the Sydney team.
Mark has a long history with Princess, having been the Sydney dealer from 2000 to 2006.  During this time, Mark sold a number of new and quality pre-owned Princess boats, and he maintains an intimate knowledge of the market, and the requirements of those who own Princess yachts. 
Mark will join the growing team at Princess Yachts Sydney including sales professional Nicholas Bedggood and service professional Hugh Latham.
“We’re very excited to have Mark join our team, he will be critical in our efforts to grow the Princess brand in the Sydney market”, said Princess Yachts Australia Dealer Principal Alan Paterson.  
“We have invested in key waterfront retail locations around the country and having our office located at Rose Bay Marina in Sydney will further strengthen our commitment to creating the leading luxury boating retail brand across Australia and New Zealand,” Mr Paterson adds.
Mark commenced his career in the boating industry over 35 years ago and during this time he has established and managed a number of the world’s leading boating brands within the Australian market. Along the way, he has developed a wealth of sales, service and engineering knowledge, teamed with a thorough understanding of the Sydney boating market. 
Princess Australia says Mark’s product knowledge, honesty and integrity are teamed with his commitment to understanding the needs of his clients and provide the guidance and support to help them with their boat-ownership experience. 
Plymouth-based Princess Yachts International was acquired in 2008 by L Capital 2 FCPR, an investment group sponsored by LVMH (Moët Hennessy Louis Vuitton) and Groupe Arnault. 
The LVMH group includes over 60 international luxury brands including Louis Vuitton, Christian Dior, Fendi, De Beers, Moet Chandon, Veuve Clicquot, and Krug. Other Marine interests include Superyacht builder Feadship. 
Princess Yachts Australia is the exclusive importer and distributor for the Princess range of motor yachts in Australia and New Zealand. For more information visit www.princessaustralia.com.au.

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