New unplugged fridge a first for the industry

In the most anticipated new development for the auto, boating and outdoor lifestyle industry, said Waeco, is the release of the next generation CF-32UP CoolFreeze Unplugged fridge/freezer.

Gone, said Waeco, is the hassle of leads and all the bits and pieces associated with portable fridge/freezers.

The new CF-32UP CoolFreeze Unplugged fridge/freezer puts fresh food and ice cold drinks within easy reach of anyone enjoying the great outdoors, said Waeco.

Designed specifically for Australian requirements, the CF-32UP can provide up to 17 hours of refrigeration from a single charge, with the secret being the newly developed, energy efficient built-in battery and cooling system, said the manufacturer.

"With the release of the CF-32UP, we will usher in a new era of portable refrigeration", said Andreas Bischof, managing director, Waeco Pacific.

"You will be able to enjoy fresh food and cold drinks anywhere you want, without the hassle of power cords and outlets," he said.

The release of the CF-32UP has been met with a chorus of approval from outdoor enthusiasts and retailers alike, said Waeco.

"The new CF-32UP is a major innovation for the outdoors industry", said Toby Darvall, CEO of Anaconda Australia.

"We deal with all sorts of outdoor enthusiasts such as campers, fishermen and trail bike riders, and I can tell you right now they are going be thrilled with this product.

"With its super tough polypropylene shell protecting the touch button controls, you will be able to take this product anywhere," Darvall said.

Due for release in November, the CF-32UP is at the forefront of the best selling, energy efficient Waeco CoolFreeze range, said the company.

For more information, phone 1800 212 121, or visit http://www.waeco.com.au/