
Organisers of the Sanctuary Cove International Boat Show (SCIBS) have announced changes and improvements to the 2016 Show, including dedicated new product precincts and a reworked layout to improve the flow of exhibition space, and benefit both exhibitors and the public.
New to SCIBS in 2016 will be the introduction of a dedicated sport and trailer boat precinct, known as The Boat Yard. Located close to the waterfront George’s Paragon restaurant and adjacent to C Pier, The Boat Yard will offer 1600sqm of space for exhibitors to showcase their latest models, while also being able to offer sea trials.
Among other changes, the renowned Superyacht and Marine Pavilion will relocate alongside the Main Pavilion, encouraging foot traffic.
Next year’s layout will also see SCIBS further delve into the auto market with a range of sports, convertible, luxury and prestige cars to be on display in their own precinct called Supercar Street.
Commenting on the changes, Johan Hasser, general manager of SCIBS said: "Feedback from our sports boat and trailerboat exhibitors showed they are keen to display their boats in a specific location, which makes it easier for visitors to see them all at once, compare brands and models and take their time," Mr Hasser said.
"With The Boat Yard featuring everything from ski boats and performance RIBS, to trailerboats fitted out for angling or diving, and Supercar Street showcasing the most impressive luxury vehicles on the road, visitors are guaranteed to experience 'shows within the show'.
"We will also be investing in theming, custom flooring and an eye-catching portal to evoke visitors’ imaginations. There will be stalls, stages and entertainment, adding to the atmosphere," Hasser added.
Andrew Bennett, dealer principal at Queensland Marine Centre, has been a SCIBS exhibitor since 1996. Representing classic US brands SeaRay and Boston Whaler, he is keen to return in 2016.
"We have always had large, well branded sites at SCIBS, but we would welcome The Boat Yard concept as a benefit to visitors and exhibitors," he said.
"For visitors, it’s a logical way of seeing everything in one place and not missing a thing. For exhibitors like us, who invest a lot in our displays, we benefit from the theming and additional spotlight on our boats."
Mr Hasser said The Boat Yard and Supercar Street were just some of the exciting initiatives the SCIBS team was introducing in 2016.
"Like all events, boat shows need to evolve and improve in order to provide a strong return on investment for exhibitors and continue to provide an even better experience for visitors," Mr Hasser said.
For more information go to: www.sanctuarycoveboatshow.com.au.