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Boatsales Staff30 Jan 2018
NEWS

Navico invests in full vessel-integration technologies

Navico acquires Yacht Defined and invests in Hoc Yachts to provide full marine integration and complete boat-control solutions

Reflecting the feverish pace of integration and connectivity in marine electronics, Navico recently acquired Yacht Defined Sweden AB, an international technology platform specialising in navigation and digital switching systems. Expect full boat control to come to your Lowrance, Simrad and B&G navigation screens in the not-too-distant future.

At the same time, Navico announced it’s made an investment into HOC Yachts AB, a start-up high-tech custom boat designer that will be used to showcase and validate Navico and Yacht Defined’s developments in marine electronics, digital switching, boat integration and connectivity.

Established in 2016, Yacht Defined offers boaters an intuitive user interface for driving, living aboard and owning a boat.

Acting as a central technology hub, the platform is designed to provides deep-system integration that delivers navigation display data optimisation, remote control of onboard systems and entertainment, and vessel-wide over-the-air system updates.

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The Yacht Defined system has been developed make boating as intuitive as driving a car. It’s also one of the first systems developed specifically with the boatbuilder channel in mind, eliminating many of the compromises required when creating products for other sales channels.

A modern designer of contemporary day cruisers and tenders, HOC Yachts was founded in 2014 to showcase ground-breaking technology, such as the Yacht Defined system, and the innovative PetestepTM hull technology. Their international launch at the Cannes Yachting Festival and Monaco Boat Show in the summer of 2017 attracted plenty of attention.

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Eif Ottosson, Navico CEO, said the big electronics company is pleased to welcome Yacht Defined and HOC Yachts to the family.

“Both of these companies are leading the system integration revolution with dedication to pervasive vessel connectivity and communication technologies, and ushering in a new age of unparalleled user experience.

“We look forward to merging their combined know-how with our Naviop digital control and monitoring systems, across our Lowrance, Simrad and B&G product offerings, to bring exciting new solutions to all aspects of the marine electronics marketplace.”

With the new acquisition and investment, Navico is certainly moving down the line of providing full vessel integration technologies.

More on the Navico Group of companies.

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