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NEWS
Mercedes-Benz motor yacht
New 14-metre Granturismo with the Benz badgeMore than 125 years after Gottlieb Daimler built the first motorised boat and cruised up the River Neckar, Mercedes-Benz Style and Silver Arrows Marine unveiled designs for a luxury motor yacht against the backdrop of the 2012 Monaco Yacht Show in September.
The 14-metre-long seagoing Granturismo combines design elements typical of Mercedes-Benz automobiles with innovations hitherto unknown in the boat industry, claims the German car maker. The result is a progressive and emotionally appealing luxury yacht featuring the passionate design language of Mercedes-Benz.
The yacht also represents the next stage in Daimler's vision of all-encompassing mobility: along with Mercedes-Benz vehicles on land and the Eurocopter EC145 Mercedes-Benz Style in the air, mobility on water under the aegis of the three-pointed star will also soon be possible.
The motor yacht is being developed and will be built by UK-registered boatbuilding company Silver Arrows Marine, which has a team including world-renowned marine architects Martin Francis and Tommaso Spadolini, who between them are said to be responsible for some of the most capable and luxurious craft in the world today.
“Giving shape to a boat was an exciting challenge for automotive designers like we are,” said Gorden Wagener, Head of Design Mercedes-Benz Cars, at the presentation of the yacht's design in Monaco.
“Our task was to explore how to apply the Mercedes-Benz design language to the particular proportions and specific requirements of a boat. We wanted to create something special and what we have come up with is indeed unique. The Silver Arrow of the Seas embodies pure emotion and stands for luxury, style and pleasure,” Wagener said.
“Silver Arrows Marine is a new brand with the best team of experts for extremely high-end maritime products,” Wagener adds, saying that as well as Francis and Spadolini, the Silver Arrows Marine team consists of specialists in all areas of luxury yacht development and construction.
Mercedes-Benz Style and Silver Arrows Marine have been working closely together to implement the designers’ interior and exterior style concepts in line with their precise specifications. The Mercedes-Benz Style team has been involved in the project from the beginning, collaborating with Silver Arrows Marine on the yacht’s innovative layout and use of space, shaping the exterior and interior and choosing materials and colour combinations.
Silver Arrows Marine is responsible for the boat's technical equipment and construction, with the first yacht expected to be launched within a year of the presentation of its design, that is, by next year's Monaco Boat Show.
On the design collaboration with Mercedes-Benz Style, Silver Arrows Marine Chairman Ron Gibbs said: “It has been a privilege to work with professionals as passionate about design as we are passionate about boats and the sea. I am confident that together we can deliver innovation and elegance in a motor yacht that changes the way people see boats in this class.”
At 14 metres in length, the new Granturismo will be suitable for a wide range of uses. The innovative versatility and intelligent use of space are particularly impressive, says Benz. While ideal for a day on the water with friends, the motor yacht can also offer overnight accommodation. And the elegant and timeless interior appointments will offer a level of comfort and luxury commensurate with the Mercedes-Benz name.
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Written byBoatsales Staff
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