BRP awarded six Red Dot design awards

BRP's creative designers in the recreational-products' industries have once again been recognised with six Red Dot product design awards across a range of trick new conveyances designed for the water, trail and snow.

The prestigious Red Dot awards and jury stamped their seal on the:

>> Sea-Doo SPARK TRIXX personal watercraft,
>> Can-Am Maverick X3 side-by-side vehicle,
>> Can-Am Maverick Trail side-by-side vehicle,
>> Evinrude E-TEC 150-200hp G2 outboard engine,
>> the Ski-Doo snowmobile REV Gen4 platform and
>> the LinQ snowboard/ski rack for Ski-Doo snowmobiles.

BRP has earned a total of 28 Red Dot design awards over the years for excellent design. BRP says that it's through its industrial-design strength that it distinguishes itself.

The Red Dot design awards debuted in 1955 to acknowledge cutting-edge products evolving industries and seeking to improve customer experience with emerging tendencies. A panel of roughly 40 experts evaluated the products' level of innovation, functionality, formal quality, ergonomics and durability to thoroughly conclude which concept merits the distinction.

"Receiving these awards demonstrates BRP's drive to create products that push the riding experience even further," says Denys Lapointe, Senior Vice-President, Design, Innovation and Corporate Image.

"We are constantly listening to our customers and stretching the limits of innovation to offer a wide array of options so they can personalize their favourite ride."

In February, BRP also received an Innovation Award from the National Marine Manufacturers Association (NMMA) during the International Miami Boat Show in Florida for its 2018 Sea-Doo GTX Limited personal watercraft.

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