ASMEX Speakers to be candid

A broad base of speakers will be attending the ASMEX conference to be held 22/23 May at Sanctuary Cove. According to a press release from ASMEX, they will be speaking from the heart with no constraints on their views and comments.

In a no-holds-barred approach the ASMEX conference wants to tell it like it is and stimulate new thinking and new strategies within the Australian marine sector. The conference this year is gaining industry attention with registrations coming in steadily since they opened.

Businesses are looking for answers and want to see what other companies and countries are doing to stimulate demand and drive sales growth. The line-up of speakers will certainly deliver this.

Alistair Murray, MD of Ronstan a significant Australian manufacturer, exporting 70 per cent of its production to over 40 countries has been very vocal in his view of the current market and the issues Australian manufacturers are facing. "It is tough remaining competitive with so many factors working against us," he said. "High dollar, high costs of manufacturing, minimal government support, lower global demand. We need to share ideas and strategies about overcoming these obstacles and take on the world as a united front rather than as individuals," Murray added.

Another speaker sure to impress with his facts and figures will be Thom Dammrich, one of the most knowledgeable people involved in the US recreational boating industry. He will provide an up to date understanding of the trends and challenges in the US market today. 

Dammrich will also give an insight into what is happening within the Superyacht sector there. Dammrich said: "With the US being a key trading partner for many Australian marine businesses this insight will be invaluable to drive strategies into this market and provide better understanding of the key drivers to be successful in this market.” Dammrich is well known globally for his dynamic and factful presentations.

To ensure the European market is also covered, ASMEX has included industry identity Marco Struik from Struik and Hamerslag, one of Europe’s most successful Superyacht custom built yacht interiors businesses. Struik is passionate about gathering market intelligence and developing global relationships as a key to a successful business.

These speakers are just three of the significant line-up the conference will offer. There are many more with key government officials, global players and key players in the Australian industry. 

MaryAnne Edwards AIMEX & Superyacht Australia CEO said: "It is interesting this year where delegates are coming from. Just last week we had registrations from Turkey, Korea, Singapore and Ft. Lauderdale. I guess it is a result of the global presence Australia has and the fact more and more businesses want to understand the Australian market. Many also see the value of combining the conference with the Sanctuary Cove International Boat Show.”

Registrations are open and further information can be found at www.superyacht-australia.com or www.aimex.asn.au or by contacting marketing@superyacht-australia.com