100 years of Evinrude

100 years Ole

A century ago, Ole Evinrude, founder of Evinrude, invented his first outboard engine, and along with Joseph-Armand Bombardier, father of BRP, they used their ingenuity to revolutionise their respective industries.

BRP recently invested $40 million to fund three separate research facilities that will see new innovations in the future, like the introduction of the new E-TEC 2009 centennial model year engines.

Evinrude E-TEC 25 and 30hp outboard engines feature all-new anniversary year graphic design and will be available at Evinrude dealerships in 2009.

"We're extremely pleased to make this product introduction during our celebration of 100 years of life on the water with Evinrude," said Roch Lambert, vice president and general manager, outboard marine engines, BRP.

"Evinrude outboard power began with engineering ingenuity and BRP is continuing it today with E-TEC technology in new 25 and 30hp engines," he said.

The new two-cylinder engines offer the highest fuel efficiency, lightest weight, and most power in their competitive engine class. The engine technology and superior results are proven with five years of E-TEC technology success and a rigorous testing program. With a 576cc displacement and 65kg weight, boaters will enjoy the advantages of quick acceleration, high power and low fuel consumption that these new lower horsepower engines provide to them.

Ergonomically designed for easy operation, the 25 and 30hp engines feature a more compact and integrated pull handle that locks in place; standard electronic adjustable idle speed control; and a trim and tilt switch that is located at the end of the twist grip that can be operated without moving your hand.

The sleek, compact design includes a folding tiller handle for convenient carrying and storage. The tiller handle incorporates a unique touch-troll button which acts like a cruise control to allow boaters easy adjustment and maintain optimal trolling speed. Each model, regardless of configuration, includes a rewind rope starter, so a dead battery will never keep you from enjoying your day on the water.

Chris Dawson, vice president and general manager, BRP International added: "With the launch of the new 25 and 30hp models, plus the 250HO and 300hp models released earlier this year, we are delivering on our promise to expand the line above and below the current offering.

For more info on the 2009 product line-ups from BRP visit www brp.com